G3 News
We are comprised of journalists and researchers united under the cause of free press and information access within independent media.
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Channel creation dateJan 28, 2025
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Sep 20, 2023Latest posts in group "G3 News"
Reposted from:
The Free Thought Project
02.04.202520:45
We asked award-winning journalist Matt Taibbi why he covered our deplatforming story for Rolling Stone. His response? A powerful breakdown of just how deep the censorship industrial complex really goes!
Spotify: https://open.spotify.com/episode/6fIf4YakTh5k656abbUxrI?si=g4-Jl2XPR06LXB99maGDAA
Apple Podcasts: https://podcasts.apple.com/us/podcast/guest-matt-taibbi-censorship-to-vindication-stories/id1439014279?i=1000701615631
Podbean: https://thefreethoughtproject.podbean.com/e/unveiling-the-power-of-free-expression/
#TheFreeThoughtProjectPodcast
Spotify: https://open.spotify.com/episode/6fIf4YakTh5k656abbUxrI?si=g4-Jl2XPR06LXB99maGDAA
Apple Podcasts: https://podcasts.apple.com/us/podcast/guest-matt-taibbi-censorship-to-vindication-stories/id1439014279?i=1000701615631
Podbean: https://thefreethoughtproject.podbean.com/e/unveiling-the-power-of-free-expression/
#TheFreeThoughtProjectPodcast
Reposted from:
#TBOT: Take Back Our Tech
02.04.202515:12
⚡️Google & Roblox Target Gen Z with Immersive Ads In Video Games
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming and the invasion of surveillance infrastructure in these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Rewarded Video ads enable users to opt in and watch up to 30-second full-screen video ads within immersive Roblox games and experiences. In return, users receive in-game benefits from the creators of these games and experiences, also known as the ad publishers. Early tests show an average completion rate over 80%, with select experiences seeing completion rates over 90%1 as users saw the value2 in rewards, such as power-ups or in-game currency, and considered these ads additive to their overall experience.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming and the invasion of surveillance infrastructure in these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
Deleted02.04.202515:20
Reposted from:#TBOT: Take Back Our Tech
02.04.202515:11
⚡️Google & Roblox Target Gen Z with Immersive Ads In Video Games
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming - and extending the surveillance space into these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Rewarded Video ads enable users to opt in and watch up to 30-second full-screen video ads within immersive Roblox games and experiences. In return, users receive in-game benefits from the creators of these games and experiences, also known as the ad publishers. Early tests show an average completion rate over 80%, with select experiences seeing completion rates over 90%1 as users saw the value2 in rewards, such as power-ups or in-game currency, and considered these ads additive to their overall experience.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming - and extending the surveillance space into these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
Reposted from:
21st Century Wire (Official)
10.03.202518:07
"Even the fish in the sea are thanking us."
A man boasts and cheers about the death of what he claims to be at least 9,000 Alawites in Syria.
He is seen wearing a sweatshirt with the Ukrainian coat of arms, a 'tryzub' trident, which is a symbol used by Ukrainian nationalistic groups such as the Azov Brigade.
A man boasts and cheers about the death of what he claims to be at least 9,000 Alawites in Syria.
He is seen wearing a sweatshirt with the Ukrainian coat of arms, a 'tryzub' trident, which is a symbol used by Ukrainian nationalistic groups such as the Azov Brigade.
08.03.202521:07
Over 1,000 Reported Killed, Mostly Civilians, as HTS Syrian Forces Attack Alawites
The situation in northwestern Syria continues to spiral out of control this weekend, as the Islamist Hayat Tahrir al-Sham (HTS) has been surging forces into the Alawite homelands in the Latakia and Tartus Governorates, clashing with Alawite militias and slaughtering civilians.
The fighting erupted Thursday, when the militias launched an organized attack on an HTS-run checkpoint near Jableh. It quickly escalated, and now the reported death tolls are enormous. The Associated Press is reporting over 600 killed, while the Syrian Observatory for Human Rights (SOHR) is saying over 1,000 deaths are believed to have happened. Currently, only 120 militia fighters and 89 government forces loyal to the HTS have been confirmed killed, though those numbers too are expected to rise, as the fighting continues across the region.
The majority of the deaths though, potentially the vast majority, are Alawite civilians, as HTS forces from the Defense Ministry and Interior Ministry have been carrying out revenge killings en masse in several locations. At least 340 civilians have already been confirmed killed in documented summary executions, though that number is expected to soar as the incidents continue.
FULL STORY: 👇
https://news.antiwar.com/2025/03/08/over-1000-reported-killed-mostly-civilians-as-hts-syrian-forces-attack-alawites/
The situation in northwestern Syria continues to spiral out of control this weekend, as the Islamist Hayat Tahrir al-Sham (HTS) has been surging forces into the Alawite homelands in the Latakia and Tartus Governorates, clashing with Alawite militias and slaughtering civilians.
The fighting erupted Thursday, when the militias launched an organized attack on an HTS-run checkpoint near Jableh. It quickly escalated, and now the reported death tolls are enormous. The Associated Press is reporting over 600 killed, while the Syrian Observatory for Human Rights (SOHR) is saying over 1,000 deaths are believed to have happened. Currently, only 120 militia fighters and 89 government forces loyal to the HTS have been confirmed killed, though those numbers too are expected to rise, as the fighting continues across the region.
The majority of the deaths though, potentially the vast majority, are Alawite civilians, as HTS forces from the Defense Ministry and Interior Ministry have been carrying out revenge killings en masse in several locations. At least 340 civilians have already been confirmed killed in documented summary executions, though that number is expected to soar as the incidents continue.
FULL STORY: 👇
https://news.antiwar.com/2025/03/08/over-1000-reported-killed-mostly-civilians-as-hts-syrian-forces-attack-alawites/
07.03.202502:47
State Department to Use AI to Revoke Visas of Students Who "Appear Pro-Hamas"
Secretary of State Marco Rubio is launching an AI-driven effort to revoke the visas of foreigners in the US who “appear pro-Hamas” in a crackdown targeting pro-Palestine protests on college campuses, Axios reported on Thursday.
The report said the effort will involve AI-assisted reviews of social media accounts of tens of thousands of foreign students in the US on visas that will look for “evidence of alleged terrorist sympathies expressed after Hamas’s Oct. 7, 2023, attack on Israel.”
The language in the report suggests that any foreign students who attend pro-Palestine demonstrations or express sympathy for Palestinians online could be swept up in the crackdown since opponents of the Israeli siege on Gaza or US military support for Israel are often labeled “pro-Hamas.”
FULL STORY: 👇
https://news.antiwar.com/2025/03/06/state-department-to-use-ai-to-revoke-visas-of-students-who-appear-pro-hamas/
Secretary of State Marco Rubio is launching an AI-driven effort to revoke the visas of foreigners in the US who “appear pro-Hamas” in a crackdown targeting pro-Palestine protests on college campuses, Axios reported on Thursday.
The report said the effort will involve AI-assisted reviews of social media accounts of tens of thousands of foreign students in the US on visas that will look for “evidence of alleged terrorist sympathies expressed after Hamas’s Oct. 7, 2023, attack on Israel.”
The language in the report suggests that any foreign students who attend pro-Palestine demonstrations or express sympathy for Palestinians online could be swept up in the crackdown since opponents of the Israeli siege on Gaza or US military support for Israel are often labeled “pro-Hamas.”
FULL STORY: 👇
https://news.antiwar.com/2025/03/06/state-department-to-use-ai-to-revoke-visas-of-students-who-appear-pro-hamas/
Reposted from:#TBOT: Take Back Our Tech
06.03.202519:24
⚡️How Big Tech Plans To Read Your Mind
@takebackourtech
The hunger for data knows no bounds. Your location history, browsing data, and communications aren't enough to satisfy the surveillance economy. Tech companies now seek data from your mind and body.
In our new investigative report, we show how companies like Apple are driving towards the “Internet of Bodies” where humans are connected to the cloud with bio-sensors, sharing their health metrics through wearable & implantable devices.
Read the full article here.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
@takebackourtech
The hunger for data knows no bounds. Your location history, browsing data, and communications aren't enough to satisfy the surveillance economy. Tech companies now seek data from your mind and body.
In our new investigative report, we show how companies like Apple are driving towards the “Internet of Bodies” where humans are connected to the cloud with bio-sensors, sharing their health metrics through wearable & implantable devices.
Read the full article here.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
06.03.202504:02
Trump Says the "People of Gaza" Will Be "Dead" If Hostages Aren’t Released
President Trump on Wednesday issued a threat against the civilian population of Gaza, saying the “people of Gaza” would be “dead” if the Israeli hostages weren’t released immediately.
“Also, to the People of Gaza: A beautiful Future awaits, but not if you hold Hostages. If you do, you are DEAD! Make a SMART decision. RELEASE THE HOSTAGES NOW, OR THERE WILL BE HELL TO PAY LATER!” the president said at the end of a statement released on social media.
Addressing Hamas in the statement, Trump said, “Shalom Hamas’ means Hello and Goodbye – You can choose. Release all of the Hostages now, not later, and immediately return all of the dead bodies of the people you murdered, or it is OVER for you.”
FULL STORY HERE: 👇
https://news.antiwar.com/2025/03/05/trump-says-the-people-of-gaza-will-be-dead-if-hostages-arent-released/
President Trump on Wednesday issued a threat against the civilian population of Gaza, saying the “people of Gaza” would be “dead” if the Israeli hostages weren’t released immediately.
“Also, to the People of Gaza: A beautiful Future awaits, but not if you hold Hostages. If you do, you are DEAD! Make a SMART decision. RELEASE THE HOSTAGES NOW, OR THERE WILL BE HELL TO PAY LATER!” the president said at the end of a statement released on social media.
Addressing Hamas in the statement, Trump said, “Shalom Hamas’ means Hello and Goodbye – You can choose. Release all of the Hostages now, not later, and immediately return all of the dead bodies of the people you murdered, or it is OVER for you.”
FULL STORY HERE: 👇
https://news.antiwar.com/2025/03/05/trump-says-the-people-of-gaza-will-be-dead-if-hostages-arent-released/
Reposted from:#TBOT: Take Back Our Tech
01.03.202500:15
👊 Firefox Deletes Promise To Not Sell Personal Data
@takebackourtech
Firefox removed the following section from their FAQ:
Nope. Never have, never will. And we protect you from many of the advertisers who do. Firefox products are designed to protect your privacy. That's a promise.
The updated version:
What do you think? Do you trust them?
You can learn about the web browsers I recommend in my latest webinar.
ORIGINAL ARTICLE
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
@takebackourtech
Firefox removed the following section from their FAQ:
Does Firefox sell your personal data?
Nope. Never have, never will. And we protect you from many of the advertisers who do. Firefox products are designed to protect your privacy. That's a promise.
The updated version:
Mozilla doesn't sell data about you (in the way that most people think about "selling data"), and we don't buy data about you. Since we strive for transparency, and the LEGAL definition of "sale of data" is extremely broad in some places, we've had to step back from making the definitive statements you know and love. We still put a lot of work into making sure that the data that we share with our partners (which we need to do to make Firefox commercially viable) is stripped of any identifying information, or shared only in the aggregate, or is put through our privacy preserving technologies (like OHTTP).
What do you think? Do you trust them?
You can learn about the web browsers I recommend in my latest webinar.
ORIGINAL ARTICLE
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
Reposted from:21st Century Wire (Official)
28.02.202500:12
🔴 Syria’s terrorist junta is handing over the country to Israel, America, and Turkey...
▶️ ‘Syria’s Al-Jolani is an Israeli Asset’ – Kevork Almassian speaks with Patrick Henningsen
https://21stcenturywire.com/2025/02/27/syrias-al-jolani-is-an-israeli-asset-kevork-almassian-speaks-with-patrick-henningsen/
▶️ ‘Syria’s Al-Jolani is an Israeli Asset’ – Kevork Almassian speaks with Patrick Henningsen
https://21stcenturywire.com/2025/02/27/syrias-al-jolani-is-an-israeli-asset-kevork-almassian-speaks-with-patrick-henningsen/
Reposted from:
Prof. Richard A. Werner Official
24.02.202523:44
Worst recession since the Great Depression in Germany. Elections won't change or help. The worst is yet to come. Read my latest Substack. https://open.substack.com/pub/rwerner/p/germany-longest-recession-since-the?utm_source=share&utm_medium=android&r=3otl34
Reposted from:
Rachel Blevins
22.02.202520:10
Israel is now claiming the Bibas children were killed by the "bare hands" of Hamas while they were being held hostage in Gaza, after their own father said his family was killed by IDF bombs.
As Ryan Cristián, Editor of The Last American Vagabond noted, this comes as Netanyahu is looking for an excuse to get out of the ceasefire/hostage release deal with Hamas, as Phase Two is set to begin.
WATCH THE FULL INTERVIEW: https://pnqk.me/rem5mw
Follow for more news: @RachBlevins
As Ryan Cristián, Editor of The Last American Vagabond noted, this comes as Netanyahu is looking for an excuse to get out of the ceasefire/hostage release deal with Hamas, as Phase Two is set to begin.
WATCH THE FULL INTERVIEW: https://pnqk.me/rem5mw
Follow for more news: @RachBlevins
Reposted from:
Zeee Media 🎙
20.02.202523:16
Institute for Global Change thinks it's a very good thing that DOGE is installing AI governance to run the US Government.
https://institute.global/insights/tech-and-digitalisation/how-the-us-doge-service-can-help-reimagine-us-government-for-the-age-of-ai
Follow @zeeemedia
Website | X | Instagram | Rumble
https://institute.global/insights/tech-and-digitalisation/how-the-us-doge-service-can-help-reimagine-us-government-for-the-age-of-ai
Follow @zeeemedia
Website | X | Instagram | Rumble
18.02.202519:54
USAID Falls, Exposing a Giant Network of US-Funded “Independent” Media
The Trump administration’s decision to pause USAID funding has plunged hundreds of so-called “independent media” outlets into crisis, thereby exposing a worldwide network of thousands of journalists, all working to promote U.S. interests in their home countries.
In late January, President Trump—along with help from the head of the Department of Government Efficiency, Elon Musk—began implementing sweeping changes to the United States Agency for International Development (USAID) on the premise that the organization’s promotion of liberal and progressive causes was a gigantic waste of money. The group’s website and Twitter account have disappeared amid widespread speculation that it will cease to exist or be folded into Marco Rubio’s State Department.
The pausing of aid immediately sent shockwaves across the planet, not least in the international media, many of which, unbeknownst to their readers, are totally dependent on financing from Washington.
In total, USAID spends over a quarter of a billion dollars yearly training and funding a vast, sprawling network of more than 6,200 reporters at nearly 1,000 news outlets or journalism organizations, all under the rubric of promoting “independent media.”
With the money tap unexpectedly turned off, outlets around the world are panicking, turning to their readers for donations, and thereby outing themselves as fronts for U.S. power.
Read the article to find out which countries and what publications are affected.
FULL STORY: 👇
https://www.mintpressnews.com/usaid-media-funding-cuts-indepdent-news/289093/
The Trump administration’s decision to pause USAID funding has plunged hundreds of so-called “independent media” outlets into crisis, thereby exposing a worldwide network of thousands of journalists, all working to promote U.S. interests in their home countries.
In late January, President Trump—along with help from the head of the Department of Government Efficiency, Elon Musk—began implementing sweeping changes to the United States Agency for International Development (USAID) on the premise that the organization’s promotion of liberal and progressive causes was a gigantic waste of money. The group’s website and Twitter account have disappeared amid widespread speculation that it will cease to exist or be folded into Marco Rubio’s State Department.
The pausing of aid immediately sent shockwaves across the planet, not least in the international media, many of which, unbeknownst to their readers, are totally dependent on financing from Washington.
In total, USAID spends over a quarter of a billion dollars yearly training and funding a vast, sprawling network of more than 6,200 reporters at nearly 1,000 news outlets or journalism organizations, all under the rubric of promoting “independent media.”
With the money tap unexpectedly turned off, outlets around the world are panicking, turning to their readers for donations, and thereby outing themselves as fronts for U.S. power.
Read the article to find out which countries and what publications are affected.
FULL STORY: 👇
https://www.mintpressnews.com/usaid-media-funding-cuts-indepdent-news/289093/
Records
29.08.202423:59
8.2KSubscribers02.11.202423:59
600Citation index09.03.202522:24
2.2KAverage views per post09.03.202522:24
2.2KAverage views per ad post18.01.202523:59
8.33%ER15.03.202523:59
28.60%ERRReposted from:#TBOT: Take Back Our Tech
02.04.202515:12
⚡️Google & Roblox Target Gen Z with Immersive Ads In Video Games
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming and the invasion of surveillance infrastructure in these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Rewarded Video ads enable users to opt in and watch up to 30-second full-screen video ads within immersive Roblox games and experiences. In return, users receive in-game benefits from the creators of these games and experiences, also known as the ad publishers. Early tests show an average completion rate over 80%, with select experiences seeing completion rates over 90%1 as users saw the value2 in rewards, such as power-ups or in-game currency, and considered these ads additive to their overall experience.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming and the invasion of surveillance infrastructure in these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
Reposted from:The Free Thought Project
02.04.202520:45
We asked award-winning journalist Matt Taibbi why he covered our deplatforming story for Rolling Stone. His response? A powerful breakdown of just how deep the censorship industrial complex really goes!
Spotify: https://open.spotify.com/episode/6fIf4YakTh5k656abbUxrI?si=g4-Jl2XPR06LXB99maGDAA
Apple Podcasts: https://podcasts.apple.com/us/podcast/guest-matt-taibbi-censorship-to-vindication-stories/id1439014279?i=1000701615631
Podbean: https://thefreethoughtproject.podbean.com/e/unveiling-the-power-of-free-expression/
#TheFreeThoughtProjectPodcast
Spotify: https://open.spotify.com/episode/6fIf4YakTh5k656abbUxrI?si=g4-Jl2XPR06LXB99maGDAA
Apple Podcasts: https://podcasts.apple.com/us/podcast/guest-matt-taibbi-censorship-to-vindication-stories/id1439014279?i=1000701615631
Podbean: https://thefreethoughtproject.podbean.com/e/unveiling-the-power-of-free-expression/
#TheFreeThoughtProjectPodcast
Deleted02.04.202515:20
Reposted from:#TBOT: Take Back Our Tech
02.04.202515:11
⚡️Google & Roblox Target Gen Z with Immersive Ads In Video Games
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming - and extending the surveillance space into these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
—
✌️ MORE POSTS | 🗯 CHAT GROUP | 📩 NEWSLETTER | XMPP
Follow 🫶 @takebackourtech
@takebackourtech
I really wish this was an April fools joke, but Roblox just announced a new partnership with Google, which would enable advertisers to purchase “Immersive Ads” in the popular Roblox video game.
Roblox is a browser based game where players build & explore worlds with lego-like characters. Its estimated that Roblox has close to 80M daily active users. 58% of the users are assumed to be under 16 years old.
Now Gen Z-ers will be presented with “Immersive Ads” on in-game Billboards. They will also be able to pay for in-game purchases by watching these ads.
Worse yet, these ads will be associated with in-game rewards.
Rewarded Video ads enable users to opt in and watch up to 30-second full-screen video ads within immersive Roblox games and experiences. In return, users receive in-game benefits from the creators of these games and experiences, also known as the ad publishers. Early tests show an average completion rate over 80%, with select experiences seeing completion rates over 90%1 as users saw the value2 in rewards, such as power-ups or in-game currency, and considered these ads additive to their overall experience.
Roblox is partnering with some of the biggest consumer research firms to measure effectiveness of ads and brand impact. Some of the biggest names in the space will participate including DoubleVerify, Cint, Kantar, and Nieslen - who will quiz kids on how they felt about the ads.
If other gaming platforms implement this (and why wouldn’t they?), it would mean the death for online gaming - and extending the surveillance space into these virtual worlds.
Read the announcement from Roblox.
Read this article on Substack.
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