Ton Post
@vardexxx — founder
——
Post Chat — @TonPostChat
____
This channel provides insider and first-hand information about the project. If you share it elsewhere, make sure to mention us as the source! ❤️
——
Post Chat — @TonPostChat
____
This channel provides insider and first-hand information about the project. If you share it elsewhere, make sure to mention us as the source! ❤️
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23.04.202502:55
🚨Telegram Stars Problems: A New Wave of Bot Restrictions
Yesterday, Telegram began sending ban notifications to developers whose functionality involves subscriptions and payment for services through bots.
The reason? Violation of Apple’s guidelines: accepting payments without using the in-app purchase mechanism. Affected bots had millions of users and millions of dollars invested.
Any subscription system through Telegram Stars faces a critical limitation: if a user is out of stars, the subscription can't renew. There’s no way to automatically charge a card either.
Buying stars is a challenge for most users, who either don’t know how or simply can’t. They need an Apple ID, specific carriers, workarounds via resellers, etc.
There’s also a hint of double standards: @PremiumBot, which allows users to buy Stars directly with a card, is verified and not being blocked. Essentially, Telegram is manually moderating, evaluating, and sanctioning projects. This adds unpredictability for any dev project in the ecosystem.
This is a serious warning for all that are building businesses on Telegram. Cases like this demand clear rules, stable mechanics, and proper subscription methods. If you’re working with subscriptions, paid content, or monetization via fiat or TON-based payment systems — stay alert. You could receive such a notification at any time.
Plan alternative monetization strategies in advance, prepare communication ways in case of a block, and keep track of updates to both Telegram and Apple guidelines.
A revealing comparison: LINE messenger also has its own currency and WebView platform, yet it doesn’t force this kind of repressive policy. This raises the question: is the issue Apple’s rules, or how Mini Apps are implemented as a native part of Telegram?
Your paying @TonPost
Yesterday, Telegram began sending ban notifications to developers whose functionality involves subscriptions and payment for services through bots.
The reason? Violation of Apple’s guidelines: accepting payments without using the in-app purchase mechanism. Affected bots had millions of users and millions of dollars invested.
Any subscription system through Telegram Stars faces a critical limitation: if a user is out of stars, the subscription can't renew. There’s no way to automatically charge a card either.
Buying stars is a challenge for most users, who either don’t know how or simply can’t. They need an Apple ID, specific carriers, workarounds via resellers, etc.
There’s also a hint of double standards: @PremiumBot, which allows users to buy Stars directly with a card, is verified and not being blocked. Essentially, Telegram is manually moderating, evaluating, and sanctioning projects. This adds unpredictability for any dev project in the ecosystem.
This is a serious warning for all that are building businesses on Telegram. Cases like this demand clear rules, stable mechanics, and proper subscription methods. If you’re working with subscriptions, paid content, or monetization via fiat or TON-based payment systems — stay alert. You could receive such a notification at any time.
Plan alternative monetization strategies in advance, prepare communication ways in case of a block, and keep track of updates to both Telegram and Apple guidelines.
A revealing comparison: LINE messenger also has its own currency and WebView platform, yet it doesn’t force this kind of repressive policy. This raises the question: is the issue Apple’s rules, or how Mini Apps are implemented as a native part of Telegram?
Your paying @TonPost
18.04.202517:32
🌍TON and MoonPay: Closer to Global Users
In April 2024, TON users outside the United States gained the right to purchase Tether (USDt) directly through MoonPay in the Tonkeeper wallet. This part of a strategic partnership between TON and Tether is an important step toward convenient, borderless P2P payments directly within Telegram.
And now, exactly one year later they reached a new level of integration:
TON has officially become available for purchase through MoonPay across the entire United States (except New York State)!
Now, TON is sold via MoonPay using preferred payment methods in 49 U.S. states — opening the TON ecosystem to millions of new users. When purchasing TON from MoonPay balance, there are no fees.
TON is getting closer to mainstream Web3. Payments, games, NFTs, and mini-apps inside Telegram are now globally accessible — from Europe to the U.S.
Your friendly @TonPost
In April 2024, TON users outside the United States gained the right to purchase Tether (USDt) directly through MoonPay in the Tonkeeper wallet. This part of a strategic partnership between TON and Tether is an important step toward convenient, borderless P2P payments directly within Telegram.
And now, exactly one year later they reached a new level of integration:
TON has officially become available for purchase through MoonPay across the entire United States (except New York State)!
Now, TON is sold via MoonPay using preferred payment methods in 49 U.S. states — opening the TON ecosystem to millions of new users. When purchasing TON from MoonPay balance, there are no fees.
TON is getting closer to mainstream Web3. Payments, games, NFTs, and mini-apps inside Telegram are now globally accessible — from Europe to the U.S.
Your friendly @TonPost
16.04.202519:04
👽Is LINE capturing Telegram’s potential audience?
The Asian messenger LINE has integrated the Kaia blockchain and is rapidly expanding its internal mini-app (dApp) ecosystem. This seems to be taking away from Telegram's market share.
Just in Q1 this year, LINE launched 30 mini-dApps inside its app, which were selected from over 800 candidates.
These Web3 services, which include as games, utilities, and NFTs, are available through the built-in Dapp Portal and Kaia Wallet, so users can benefit from these decentralized features without leaving the messenger.
LINE is the absolute leader in Japan, Thailand, and Taiwan. In Japan alone, the messenger has over 93 million active users, and across Asia its total Monthly Active Users is around 196 million. Despite Telegram’s impressive 1 billion MAU worldwide, it falls far behind in this region. This is important because Asia is considered one of the most solvent and valuable markets in the world.
Moreover, LINE users tend towards personal networks (friends, family, colleagues), while Telegram is primarily built around channels and groups of strangers. LINE accounts are typically tied to real people through phone number verification, giving its user base more credibility.
LINE NEXT - its Web3-focused subsidiary actively attracts developers through:
- Grant programs and marketing support
- SDK available exclusively to participants of the Wave program, where projects are hand-picked by LINE
- Integration with Kaia Wallet (custodial and non-custodial options)
- Special promo slots in LINE and even OKX Wallet
- A token distribution program with reverse allocation benefiting the fund
Their projects receive not only access to infrastructure but also significant exposure. For example, the game Bombie attracted 43 million users in six months and ranked #1 by revenue. In Telegram, the same game has around 1.2 million MAU.
Since 2024, Telegram has been scaling its TMA (Telegram Mini Apps) ecosystem. The number of TMAs has grown from 300 to over 7,000 in just nine months. This surge has been driven by games like Notcoin and Hamster Kombat, but the overall platform remains heavily crypto-centric.
Over 60% of all Telegram mini-apps are crypto services, such as DeFi, trading, and farming. The rest are mostly play-to-earn or pay-for-win games.
By March 2025, Telegram mini-apps have reached 128 million MAU. However, Telegram still lacks:
- Mini Apps builder, akin to WeChat’s
- Strategy for attracting major brands and IP
- Reasonable grant programs
- Mass-marketing strategies (not just for crypto enthusiasts)
Telegram has built a strong infrastructure for crypto developers, but LINE is taking a different route — hiding blockchain “under the hood” and making Web3 appealing to mainstream users. Moreover, LINE Mini dApps can also run outside the messenger, in a browser, or even without a LINE account. Telegram’s mini-apps are restricted inside its ecosystem.
Telegram needs to quickly develop tools like Mini Apps builder, release more frequent API and platform updates, incentivize developers through contests, grants, and promotion via Telegram Contests and other communities.
LINE is already moving, and if Telegram doesn’t speed up, it risks missing out on the Web3 future in one of the planet’s most important markets.
Your visionary @TonPost
The Asian messenger LINE has integrated the Kaia blockchain and is rapidly expanding its internal mini-app (dApp) ecosystem. This seems to be taking away from Telegram's market share.
Just in Q1 this year, LINE launched 30 mini-dApps inside its app, which were selected from over 800 candidates.
These Web3 services, which include as games, utilities, and NFTs, are available through the built-in Dapp Portal and Kaia Wallet, so users can benefit from these decentralized features without leaving the messenger.
LINE is the absolute leader in Japan, Thailand, and Taiwan. In Japan alone, the messenger has over 93 million active users, and across Asia its total Monthly Active Users is around 196 million. Despite Telegram’s impressive 1 billion MAU worldwide, it falls far behind in this region. This is important because Asia is considered one of the most solvent and valuable markets in the world.
Moreover, LINE users tend towards personal networks (friends, family, colleagues), while Telegram is primarily built around channels and groups of strangers. LINE accounts are typically tied to real people through phone number verification, giving its user base more credibility.
LINE NEXT - its Web3-focused subsidiary actively attracts developers through:
- Grant programs and marketing support
- SDK available exclusively to participants of the Wave program, where projects are hand-picked by LINE
- Integration with Kaia Wallet (custodial and non-custodial options)
- Special promo slots in LINE and even OKX Wallet
- A token distribution program with reverse allocation benefiting the fund
Their projects receive not only access to infrastructure but also significant exposure. For example, the game Bombie attracted 43 million users in six months and ranked #1 by revenue. In Telegram, the same game has around 1.2 million MAU.
Since 2024, Telegram has been scaling its TMA (Telegram Mini Apps) ecosystem. The number of TMAs has grown from 300 to over 7,000 in just nine months. This surge has been driven by games like Notcoin and Hamster Kombat, but the overall platform remains heavily crypto-centric.
Over 60% of all Telegram mini-apps are crypto services, such as DeFi, trading, and farming. The rest are mostly play-to-earn or pay-for-win games.
By March 2025, Telegram mini-apps have reached 128 million MAU. However, Telegram still lacks:
- Mini Apps builder, akin to WeChat’s
- Strategy for attracting major brands and IP
- Reasonable grant programs
- Mass-marketing strategies (not just for crypto enthusiasts)
Telegram has built a strong infrastructure for crypto developers, but LINE is taking a different route — hiding blockchain “under the hood” and making Web3 appealing to mainstream users. Moreover, LINE Mini dApps can also run outside the messenger, in a browser, or even without a LINE account. Telegram’s mini-apps are restricted inside its ecosystem.
Telegram needs to quickly develop tools like Mini Apps builder, release more frequent API and platform updates, incentivize developers through contests, grants, and promotion via Telegram Contests and other communities.
LINE is already moving, and if Telegram doesn’t speed up, it risks missing out on the Web3 future in one of the planet’s most important markets.
Your visionary @TonPost
03.04.202520:06
⭐️Telegram Stars Refunds: A Crisis of Trust That Affects Everyone
Starting this year, the Telegram ecosystem has been facing a big issue: thousands of users losing their Stars and purchased gifts disappearing. Meanwhile, Stars are getting sold at suspiciously low prices - only to be refunded through the App Store and Google Play.
How the scheme works:
- A scammer sells Stars below market price
- The user spends them on gifts or in a Telegram Mini App
- Upon request from the Store, Telegram forcibly returns funds
- Everyone involved, except the scammer, loses money and assets
Developers also end up losing: their funds earned in Stars disappear, leading to a rapid erosion of trust in the Telegram Mini Apps ecosystem.
A case that sparked widespread discussion on FunPay marketplace reached its expected outcome yesterday. A massive number of Stars were sold there at half their normal price, leading to widespread refunds on users. Estimates suggest total losses amount to $50,000.
How to avoid losing your funds:
Use only trusted sources:
- Fragment: official marketplace
- @PremiumBot: Telegram’s official bot
- SplitTg: alternative solution without KYC, purchases go through Fragment
All three methods bypass the App Store and Google Play, making refunds impossible.
The proper way to buy Gifts:
- The ideal option: on-chain gifts. Buy Telegram Gifts via Fragment or Getgems. They are issued as NFTs on TON, stored in your wallet, and cannot be refunded.
- If you're willing to take the risk: Tonnel Marketplace is an option, but:
• Pay attention to gift numbers
• They should be scattered, not minted sequentially
• This indicates that gifts were minted by different users, not a single account for cashing out
• This reduces (but doesn’t eliminate) the risk of refunds
This situation is a prime example of why blockchains are needed. When you own an asset on the blockchain, refunds, bugs, or third-party decisions cannot affect you.
NFT ≠ not a JPEG. Telegram Stars ≠ not just a messenger "perk". They are digital assets, and should be treated as such. Buying Stars "on the cheap" doesn’t save you money - it puts you at risk of loss.
If we truly want to see the Telegram and TON ecosystems grow, we need conscious actions and protection mechanisms against such vulnerabilities.
Your starfall @TonPost
Starting this year, the Telegram ecosystem has been facing a big issue: thousands of users losing their Stars and purchased gifts disappearing. Meanwhile, Stars are getting sold at suspiciously low prices - only to be refunded through the App Store and Google Play.
How the scheme works:
- A scammer sells Stars below market price
- The user spends them on gifts or in a Telegram Mini App
- Upon request from the Store, Telegram forcibly returns funds
- Everyone involved, except the scammer, loses money and assets
Developers also end up losing: their funds earned in Stars disappear, leading to a rapid erosion of trust in the Telegram Mini Apps ecosystem.
A case that sparked widespread discussion on FunPay marketplace reached its expected outcome yesterday. A massive number of Stars were sold there at half their normal price, leading to widespread refunds on users. Estimates suggest total losses amount to $50,000.
How to avoid losing your funds:
Use only trusted sources:
- Fragment: official marketplace
- @PremiumBot: Telegram’s official bot
- SplitTg: alternative solution without KYC, purchases go through Fragment
All three methods bypass the App Store and Google Play, making refunds impossible.
The proper way to buy Gifts:
- The ideal option: on-chain gifts. Buy Telegram Gifts via Fragment or Getgems. They are issued as NFTs on TON, stored in your wallet, and cannot be refunded.
- If you're willing to take the risk: Tonnel Marketplace is an option, but:
• Pay attention to gift numbers
• They should be scattered, not minted sequentially
• This indicates that gifts were minted by different users, not a single account for cashing out
• This reduces (but doesn’t eliminate) the risk of refunds
This situation is a prime example of why blockchains are needed. When you own an asset on the blockchain, refunds, bugs, or third-party decisions cannot affect you.
NFT ≠ not a JPEG. Telegram Stars ≠ not just a messenger "perk". They are digital assets, and should be treated as such. Buying Stars "on the cheap" doesn’t save you money - it puts you at risk of loss.
If we truly want to see the Telegram and TON ecosystems grow, we need conscious actions and protection mechanisms against such vulnerabilities.
Your starfall @TonPost
10.04.202503:13
📈FIVA x Storm: New Yield Strategies in the TON Ecosystem
The FIVA project has joined forces with Storm Trade: TON's largest perpetual contracts platform.
Storm's pools annual yields range from 10% to 25%, generating profits through trading fees, liquidations, and protocol rewards. Thanks to integration with FIVA, users can now provide liquidity and flexibly manage their positions to convert volatile returns into fixed income.
What’s now possible with the integration:
- Fixing yields via PT (Principal Tokens)
- Accelerated farming of Storm rewards via YT (Yield Tokens)
- Gaining liquidity without closing positions
- Additional income from providing liquidity on FIVA’s DEX
Advantages:
- Protection from market volatility
- Farming with up to 65x leverage with no liquidation risk
- Instant access to future yield
- Multiple new income sources
Built-in protection mechanisms:
- Storm’s buffer system
- FIVA’s architecture with econometric analysis
- Future integration of the STORM token
FIVA continues its phased expansion through new protocols and strategies. Integration with Storm is another step toward building a more resilient and efficient yield-generating ecosystem on TON.
→ Check out FIVA
→ Partnership Details
→ FIVA Partnership x EVAA Protocol
Your strategic guide @TonPost
The FIVA project has joined forces with Storm Trade: TON's largest perpetual contracts platform.
Storm's pools annual yields range from 10% to 25%, generating profits through trading fees, liquidations, and protocol rewards. Thanks to integration with FIVA, users can now provide liquidity and flexibly manage their positions to convert volatile returns into fixed income.
What’s now possible with the integration:
- Fixing yields via PT (Principal Tokens)
- Accelerated farming of Storm rewards via YT (Yield Tokens)
- Gaining liquidity without closing positions
- Additional income from providing liquidity on FIVA’s DEX
Advantages:
- Protection from market volatility
- Farming with up to 65x leverage with no liquidation risk
- Instant access to future yield
- Multiple new income sources
Built-in protection mechanisms:
- Storm’s buffer system
- FIVA’s architecture with econometric analysis
- Future integration of the STORM token
FIVA continues its phased expansion through new protocols and strategies. Integration with Storm is another step toward building a more resilient and efficient yield-generating ecosystem on TON.
→ Check out FIVA
→ Partnership Details
→ FIVA Partnership x EVAA Protocol
Your strategic guide @TonPost
26.03.202521:32
💲FIVA x EVAA: Fixed Income and Leveraged Farming in TON
FIVA continues to expand by integrating with EVAA Protocol, the leading lending platform on TON. Now, users can lock in yields in USDT, farm points with leverage, and provide liquidity to the FIVA pool, earning additional rewards.
FIVA Protocol is yield management protocol that allows users to fix yields (PT), farm points with leverage (YT), and earn by providing liquidity
EVAA Protocol is a decentralized lending platform that connects depositors and borrowers. It generates returns through interest rate spreads and offers its rewards a points reward system.
What’s New with the USDT Market Launch?
- Fixed Yield in USDT: investors can use Principal Tokens (PT) to lock in earnings and protect investments from market fluctuations
- Accelerated Points Farming : use Yield Tokens (YT) to boost EVAA points accumulation by up to 100x before TGE
- Liquidity Pool Rewards: earn from interest rates, trading fees, and bonus points without liquidation risk
Ready to Start?
1. Go to the FIVA App
2. Connect your TON wallet
3. Choose a Strategy:
-Fixed Yield with PT
-Leveraged Farming with YT
-Liquidity Provision
FIVA Protocol Resources:
Website | App | TMA | Channel | Community | Twitter
Your fixed-income @TonPost
FIVA continues to expand by integrating with EVAA Protocol, the leading lending platform on TON. Now, users can lock in yields in USDT, farm points with leverage, and provide liquidity to the FIVA pool, earning additional rewards.
FIVA Protocol is yield management protocol that allows users to fix yields (PT), farm points with leverage (YT), and earn by providing liquidity
EVAA Protocol is a decentralized lending platform that connects depositors and borrowers. It generates returns through interest rate spreads and offers its rewards a points reward system.
What’s New with the USDT Market Launch?
- Fixed Yield in USDT: investors can use Principal Tokens (PT) to lock in earnings and protect investments from market fluctuations
- Accelerated Points Farming : use Yield Tokens (YT) to boost EVAA points accumulation by up to 100x before TGE
- Liquidity Pool Rewards: earn from interest rates, trading fees, and bonus points without liquidation risk
Ready to Start?
1. Go to the FIVA App
2. Connect your TON wallet
3. Choose a Strategy:
-Fixed Yield with PT
-Leveraged Farming with YT
-Liquidity Provision
FIVA Protocol Resources:
Website | App | TMA | Channel | Community | Twitter
Your fixed-income @TonPost
01.04.202518:12
🛍NFT Stickers in Telegram: A New Stage for the TON Ecosystem?
Last April, at TOKEN2049, Pavel Durov announced the arrival of NFT-based stickers and emojis, where 95% of sales revenue will go to their creators. Since then, Telegram has been steadily moving toward this launch, where the Sticker Store will play a key element of this strategy.
While Telegram gifts were getting most of the hype, thanks to the success of Mr. Freeman's format, the Sticker Store is busy developing its own infrastructure. In the coming days, we expect to see a new NFT marketplace, where users will trade and transfer collectible stickers based on NFT mechanics.
As per the Dune dashboard:
- Total sticker sales: $6.2 million
- Released: 124 packs from 15 collections
- Top collections by volume: Pudgy Penguins ($1.91M) and Bored Stickers ($1.48M)
- Telegram Stars accounted for over 70% of purchases, with the rest in TON, USDT, PX, and NOT
Upcoming features from Telegram devs:
- Transfer of stickers between users
- A marketplace for trading and exchanging stickers
- Rarity attributes for some collections
From the beginning, stickers were functional by nature: the played a role in daily communication, personalization, and Telegram’s cultural identity. Unlike gifts, which required user engagement, stickers are already embedded in their behavior. NFT features will add liquidity and ownership rights, allowing users to own what they use to express themselves.
Could the Sticker Store become a bridge into Web3 for millions of users who have never interacted with crypto before?
Telegram is not chasing hype. It is quietly building an ecosystem based on familiar actions: gifts, stickers, and customization. This builds towards a shift to a new digital economy embedded in everyday communication within the legendary messenger.
Use cases, in-game integrations, rarity, and utility - all of this is shaping the future market, which is already knocking on Telegram’s door. The launch of NFT functionalities for stickers, rather than just another feature - could be the start of a new chapter in the evolution of Telegram.
Your Daily @TonPost
Last April, at TOKEN2049, Pavel Durov announced the arrival of NFT-based stickers and emojis, where 95% of sales revenue will go to their creators. Since then, Telegram has been steadily moving toward this launch, where the Sticker Store will play a key element of this strategy.
While Telegram gifts were getting most of the hype, thanks to the success of Mr. Freeman's format, the Sticker Store is busy developing its own infrastructure. In the coming days, we expect to see a new NFT marketplace, where users will trade and transfer collectible stickers based on NFT mechanics.
As per the Dune dashboard:
- Total sticker sales: $6.2 million
- Released: 124 packs from 15 collections
- Top collections by volume: Pudgy Penguins ($1.91M) and Bored Stickers ($1.48M)
- Telegram Stars accounted for over 70% of purchases, with the rest in TON, USDT, PX, and NOT
Upcoming features from Telegram devs:
- Transfer of stickers between users
- A marketplace for trading and exchanging stickers
- Rarity attributes for some collections
From the beginning, stickers were functional by nature: the played a role in daily communication, personalization, and Telegram’s cultural identity. Unlike gifts, which required user engagement, stickers are already embedded in their behavior. NFT features will add liquidity and ownership rights, allowing users to own what they use to express themselves.
Could the Sticker Store become a bridge into Web3 for millions of users who have never interacted with crypto before?
Telegram is not chasing hype. It is quietly building an ecosystem based on familiar actions: gifts, stickers, and customization. This builds towards a shift to a new digital economy embedded in everyday communication within the legendary messenger.
Use cases, in-game integrations, rarity, and utility - all of this is shaping the future market, which is already knocking on Telegram’s door. The launch of NFT functionalities for stickers, rather than just another feature - could be the start of a new chapter in the evolution of Telegram.
Your Daily @TonPost
10.04.202515:26
🗺What's the future of TON?
As TON ecosystem continues to evolve, its focus is gradually shifting. Today, increasing attention is being given to Social Trading: a combination of trading, social interaction, and community. At the same time, DeFi remains a key direction, capable of increasing the network's TVL (Total Value Locked) and transaction volume.
The GameFi sector, at this stage, feels more like an attempt to create a trend than a response to an existing demand. Even the most prominent projects like Hamster Kombat, Notcoin, or Catizen, despite their massive reach, aren't giving TON what it truly needs right now: transactional activity, a sustainable economy, and long-term value.
Telegram Stars refunds continue to be one of the biggest pain points. They affect users, developers, and marketplace owners like Tonnel. There's no clear timeline for refunds: some mention 7 days, others 21, and in extreme cases — 90 days. Without a transparent mechanism in place, it's hard to achieve any real stability.
TON projects often receive advertising credits for Telegram Ads. At first, this seems like a great opportunity. But in practice, due to Telegram Ads' limited functionality, especially the lack of proper targeting, the effectiveness of such campaigns is reduced. Most devs still rely on partnerships, organic growth, and viral mechanics to attract users.
Telegram continues to improve its advertising platform. Upcoming updates include:
- The ability to advertise in search
- Improved ad preview
- Indicators for ad placement and keywords
- Warnings about the inability to modify parameters after an ad is created
However, these changes don't solve the core issue: the lack of quality targeting by interests, age, location, and other important metrics.
Telegram Mini Apps are still limited in functionality. The last major update was in November of last year. Developers are left to invent and implement their own workarounds. By comparison, WeChat has long offered a robust toolkit for working with their mini-apps.
Yes, many challenges and tasks still lie ahead. And yes, competitors aren't slowing down, either. But TON is moving forward, bringing about some significant tech updates:
- TON Teleport: a decentralized bridge between TON and BTC
- L2 and sidechain solutions: new levels of scalability
- Increased activity, better usability, and liquidity influx
As with any large corporation, leadership changes means transformation. A striking example is Elon Musk's arrival at X (formerly Twitter), which triggered a wave of restructuring and strategic shifts.
Similar changes might be on the way for TON’s leadership. This will bring about a shift in focus, resource reallocation, and priority reshuffling. Meanwhile, we temporarily see lower activity across the network.
Our ecosystem faces some big work ahead. But this will lay the foundation for the future. It won’t be easy - but it will be exciting.
Your forward-looking @TonPost
As TON ecosystem continues to evolve, its focus is gradually shifting. Today, increasing attention is being given to Social Trading: a combination of trading, social interaction, and community. At the same time, DeFi remains a key direction, capable of increasing the network's TVL (Total Value Locked) and transaction volume.
The GameFi sector, at this stage, feels more like an attempt to create a trend than a response to an existing demand. Even the most prominent projects like Hamster Kombat, Notcoin, or Catizen, despite their massive reach, aren't giving TON what it truly needs right now: transactional activity, a sustainable economy, and long-term value.
Telegram Stars refunds continue to be one of the biggest pain points. They affect users, developers, and marketplace owners like Tonnel. There's no clear timeline for refunds: some mention 7 days, others 21, and in extreme cases — 90 days. Without a transparent mechanism in place, it's hard to achieve any real stability.
TON projects often receive advertising credits for Telegram Ads. At first, this seems like a great opportunity. But in practice, due to Telegram Ads' limited functionality, especially the lack of proper targeting, the effectiveness of such campaigns is reduced. Most devs still rely on partnerships, organic growth, and viral mechanics to attract users.
Telegram continues to improve its advertising platform. Upcoming updates include:
- The ability to advertise in search
- Improved ad preview
- Indicators for ad placement and keywords
- Warnings about the inability to modify parameters after an ad is created
However, these changes don't solve the core issue: the lack of quality targeting by interests, age, location, and other important metrics.
Telegram Mini Apps are still limited in functionality. The last major update was in November of last year. Developers are left to invent and implement their own workarounds. By comparison, WeChat has long offered a robust toolkit for working with their mini-apps.
Yes, many challenges and tasks still lie ahead. And yes, competitors aren't slowing down, either. But TON is moving forward, bringing about some significant tech updates:
- TON Teleport: a decentralized bridge between TON and BTC
- L2 and sidechain solutions: new levels of scalability
- Increased activity, better usability, and liquidity influx
As with any large corporation, leadership changes means transformation. A striking example is Elon Musk's arrival at X (formerly Twitter), which triggered a wave of restructuring and strategic shifts.
Similar changes might be on the way for TON’s leadership. This will bring about a shift in focus, resource reallocation, and priority reshuffling. Meanwhile, we temporarily see lower activity across the network.
Our ecosystem faces some big work ahead. But this will lay the foundation for the future. It won’t be easy - but it will be exciting.
Your forward-looking @TonPost
26.03.202518:09
🤔Is NFT Meta in TON Predictably Making a Comeback?
Cyclicality is part of any market, whether it’s fashion, cryptocurrency, or trends in blockchain ecosystems. Let’s recall the 2021/ 2022 period when the trend for NFTs in TON was just emerging. After TON mining ended, NFT collections enjoyed tremendous activity.
The first sales took place through pre-sale bots. Data was recorded in Excel spreadsheets before the appearance of smart contracts. The userbase grew rapidly: it started off with a few collections, then dozens emerged every week. NFTs gave TON a new wave of life, and now a similar process has started but on a larger scale.
The Telegram team has essentially created a ready-made NFT model with deep integration into the messenger ecosystem. Personalized collections, flexible theme selections, and global recognition make gifts the new standard for digital collectible assets.
But the key feature is emission control. If the issuance of gifts were limited, they would become exclusive assets, much like anonymous numbers. Currently, the market is still developing, and the flexible emission mechanics give it depth: there’s a need for both affordable gifts and exclusive collections with high entry barriers.
Unlike hyped NFT memes that skyrocket and then fade into oblivion, Telegram gifts have real utility. They are embedded in the messenger, supported by its infrastructure, and provide users with personalization mechanisms.
Let’s Look at the Numbers:
- Total trading volume of gifts in TON has already exceeded $29 million (~7.48M TON)
- Over 75,000 unique wallets have traded gifts
Top 3 Marketplaces by Sales Volume:
- TONNEL Marketplace (offchain): $20.6M (~5.58M TON), accounting for 71.2% of the total gift market
- OTC ELF (offchain): $4.56M (~913K TON)
- GetGems (onchain): **$1.79M (~491K TON)
→ Check out the Telegram gift dashboards
Meanwhile, the Notcoin devs enabled purchasing custom stickers, creating a new commerce within Telegram. Over 10 custom collections featuring various sticker sets have already been released, including blue-chip NFTs such as Pudgy Penguins and Bored Stickers. The Sticker Store is not willing to lose its top position among Telegram's highest-grossing apps.
These collections already have a significant userbase and demand on other blockchains, and the Sticker Store in Telegram could become their next point of expansion. With the potential for audience migration to TON, the custom sticker market could attract not only Telegram users but also major NFT collectors.
The next step is creating a transfer mechanism, which includes launching new OTC marketplaces, with new liquid markets and more trading volumes in TON.
But the most exciting part is yet to come. Official support for NFT stickers in Telegram, which Pavel Durov announced a year ago at TOKEN2049, will create a fully integrated ecosystem market for digital collectible assets. This takes TON NFTs to a new level, towards mass adoption using organic demand.
Launching a collection doesn't just end there, now we have universal digital assets that:
- Are pre-integrated into Telegram
- Can be personalized
- Have a liquid secondary market
As the market continues to evolve, let's keep an eye on emissions, explore new mechanics, and find opportunities within the ecosystem - just like Mr. Freeman did.
Think about it, @TonPost
Cyclicality is part of any market, whether it’s fashion, cryptocurrency, or trends in blockchain ecosystems. Let’s recall the 2021/ 2022 period when the trend for NFTs in TON was just emerging. After TON mining ended, NFT collections enjoyed tremendous activity.
The first sales took place through pre-sale bots. Data was recorded in Excel spreadsheets before the appearance of smart contracts. The userbase grew rapidly: it started off with a few collections, then dozens emerged every week. NFTs gave TON a new wave of life, and now a similar process has started but on a larger scale.
The Telegram team has essentially created a ready-made NFT model with deep integration into the messenger ecosystem. Personalized collections, flexible theme selections, and global recognition make gifts the new standard for digital collectible assets.
But the key feature is emission control. If the issuance of gifts were limited, they would become exclusive assets, much like anonymous numbers. Currently, the market is still developing, and the flexible emission mechanics give it depth: there’s a need for both affordable gifts and exclusive collections with high entry barriers.
Unlike hyped NFT memes that skyrocket and then fade into oblivion, Telegram gifts have real utility. They are embedded in the messenger, supported by its infrastructure, and provide users with personalization mechanisms.
Let’s Look at the Numbers:
- Total trading volume of gifts in TON has already exceeded $29 million (~7.48M TON)
- Over 75,000 unique wallets have traded gifts
Top 3 Marketplaces by Sales Volume:
- TONNEL Marketplace (offchain): $20.6M (~5.58M TON), accounting for 71.2% of the total gift market
- OTC ELF (offchain): $4.56M (~913K TON)
- GetGems (onchain): **$1.79M (~491K TON)
→ Check out the Telegram gift dashboards
Meanwhile, the Notcoin devs enabled purchasing custom stickers, creating a new commerce within Telegram. Over 10 custom collections featuring various sticker sets have already been released, including blue-chip NFTs such as Pudgy Penguins and Bored Stickers. The Sticker Store is not willing to lose its top position among Telegram's highest-grossing apps.
These collections already have a significant userbase and demand on other blockchains, and the Sticker Store in Telegram could become their next point of expansion. With the potential for audience migration to TON, the custom sticker market could attract not only Telegram users but also major NFT collectors.
The next step is creating a transfer mechanism, which includes launching new OTC marketplaces, with new liquid markets and more trading volumes in TON.
But the most exciting part is yet to come. Official support for NFT stickers in Telegram, which Pavel Durov announced a year ago at TOKEN2049, will create a fully integrated ecosystem market for digital collectible assets. This takes TON NFTs to a new level, towards mass adoption using organic demand.
Launching a collection doesn't just end there, now we have universal digital assets that:
- Are pre-integrated into Telegram
- Can be personalized
- Have a liquid secondary market
As the market continues to evolve, let's keep an eye on emissions, explore new mechanics, and find opportunities within the ecosystem - just like Mr. Freeman did.
Think about it, @TonPost
Увійдіть, щоб розблокувати більше функціональності.
